NHÂN TỐ ẢNH HƯỞNG ĐẾN VIỆC THAM GIA HOẠT ĐỘNG KINH DOANH ĐA CẤP CỦA SINH VIÊN TRƯỜNG ĐẠI HỌC HỒNG ĐỨC

Abstract

In this research, the author conducted a survey of 320 Hong Duc University students to find out the factors affecting participation in multi-level business activities of Hong Duc University students. Research results show that there are 4 main influencing factors: (1) Income; (2) Social relationships; (3) Working environment; (4) Desire to assert oneself; Among them, the income factor has the greatest influence and the working environment factor has the weakest influence on participation in multi-level business activities of Hong Duc University students. The research results are the basis for proposing measures to raise awareness of Hong Duc University students in participating in multi-level business.